About Us

We’re a small team that spends a lot of time outside.

Long days on the trail, bad weather, changing conditions, and gear that doesn’t always work the way you hoped it would. After enough time outdoors, we started noticing the little things — what works, what gets in the way, and what we wished someone would make better.

That’s where Flowstate started.

We wanted to build the kind of gear we’d actually want to use ourselves. Products that are well thought out, built to perform, and designed to make the experience outside better — not more complicated.

Because when your gear is doing its job, you stop thinking about it. You move more naturally, stay focused, and get to be fully present in what you’re doing.

That’s what we mean by staying in the flow.

We’re not interested in adding features simply because something says “outdoor” on it. We care about quality, real-world performance, thoughtful design, and making great gear.

We’re still a small team, and we’re still building. But the goal has stayed the same from the beginning:

Make better gear. Remove distractions. Help people get further— and always stay in the flow.

*all photos are taken by flowstate team members